VIP Art Fair – Site Redesign

This is the new Face of VIP Art Fair. I was working as their Creative Director and was responsible for updating the overall brand as well as the UX and layout of the website and online art fair that will launch in February of 2012. See the site live at vipartfair.com. I was also responsible for print and digital advertising as well as designing and producing motion graphics.

VIP Art Fair Overall IA

VIP Art Fair Overall IA

Usability Wireframes

VIP-Booth-WF-Detailed-Notes

VIP Booth Wireframes with detailed notes

 

VIP-Landing-WF

VIP Fair Landing Page Wireframe

VIP - Favorites and Tours

VIP - Favorites and Tours Wireframe

Internal Fair Page Designs

VIP-Fair Landing Page

VIP-Fair Landing Page - The Fair Dashboard

 

VIP-Interactive Map

VIP-Interactive Map, Users can create customized Routes through the fair

VIP-Favorites and Tours functionality

VIP-Favorites and Tours functionality

 

VIP-Booth Displaying Sold Artwork

VIP-Booth Displaying Sold Artwork

 

Pre-Fair Pages

VIP Art Fair Home 2011 (Pre Fair)

VIP Art Fair Home 2011

 

VIP Art Fair - Galleries List (Pre Fair)

VIP Art Fair - Galleries List

 

VIP Art Fair - Press Page (Pre Fair)

VIP Art Fair - Press Page